TV business news might look very different today without Fred Yager, because he was one of the first to place a dedicated camera in a Wall Street investment bank (Merrill Lynch). Today, just about every major financial institution in the country has at least one live camera under its roof, and Fred was probably the single most important force in that development. He is bright, perceptive, a highly experienced reporter, writer and editor – and as his record shows, he’s unafraid to take chances.

Steve Dunlop, Emmy winning news reporter for CBS and Fox.

Fred Yager is a superb senior communications professional, able to interact with C-level executives in an effective and sophisticated manner. He is a master both of written and video communications and knows the financial services industry inside and out. Fred has the gift of knowing the concerns of all players, from the client, to the Financial Advisor, to the marketing executive. He’s great in the clutch and at UBS changed the very tenor and tone of field communications so that they were credible, creative and used. I’d hire him in a New York second for my A-team.

Robert R. Frump, Editor in Chief, UBS Financial Services, Inc

Drawing on his deep reservoir of professional experience, Fred brings a relaxed, yet refreshed style of communication to AARP Financial. He crafts messaging that resonates with patrons, prospects and the general public. Moreover, he has helped many of his colleagues to become better communicators. Fred has been a wonderful co-worker and mentor and I highly recommend him for any opportunity in the communications and public relations fields.

Greg Grugnale, CFA, CFP Senior Financial Analyst, AARP Financial

I have known Fred for more than 10 years and have worked with him on a number of occasions, first while I was a correspondent at CNBC and he was VP of Communications for Merrill Lynch. Fred is one of those guys who exudes integrity in everything he does. He is a real pro who has a deep background in both journalism and communications. Fred and I have consulted on a number of projects since then and I value his intelligence, drive and determination. If I ever need a clear read on something I know I can get it from Fred. He has worked at some of the top firms on Wall Street and there is a reason for that, he is a real asset.

Jim Paymar. President Paymar Communications Group